Tourists shop at an intangible cultural heritage market on Pingjiang road in Suzhou, Jiangsu province. [Photo/IC]
With the Spring Festival approaching, many Suzhou residents have begun their annual shopping spree.
Both online and onsite merchants are rolling out various promotions, leading to a sharp increase in sales of winter goods.
From winter bedding and thermal underwear to cotton shoes, slippers, hats, gloves, and more, newly-designed and practical products are racing to the top of the best-selling Spring Festival goods list.
Major e-commerce platforms such as Tmall and JD have launched their "Spring Festival Shopping Festivals,” while emerging e-commerce platforms like Meituan and Xiaohongshu have also joined the fray, preparing for the first and final shopping festival of the Year of the Rabbit in early 2024.
Simultaneously, in response to consumers' demand for logistics and delivery services during the Spring Festival, e-commerce platforms are improving their service standards in logistics and delivery.
During the Spring Festival period, Tmall will remain open for business in 100 cities nationwide, with emergency next-day Spring Festival goods delivery available. Meanwhile, JD will continue its holiday delivery service for the 12th consecutive year.